Untorch enables you use the power of referrals. When someone signs up to an Untorch page, they are prompted to get five of their friends to sign up as well in exchange for something cool, like immediate access to the service, or a free product, or a new car. Untorch provides each signup with a unique url so they can track the referrals and then they follow up through email, notifying users each time someone signs up with their link. The campaign owner gets access to a dashboard where they can see how many people have signed up and download the list.