Brand24 provides a simple solution that allows you to both track and engage in real-time online conversations relevant to your business. Follow-up on positive comments from your brand ambassadors, or respond to a dissatisfied customer before the story gets ahead of you. Brand24 can be used as a source of analysis and reports about your target group, displaying data on its behavior and trends associated with it. Eighty percent of consumers do research or ask online before making a buying decision. Brand24 gives you the listening tools to find these leads, identify where to promote products and find customers before they find you.